– Number of lightbox: 33 lightbox.
– Height of lightbox foot: 1.1m
– Dimensions of advertising display: 1.5m (horizontal) x 02m (height) x 02 sides.
– Lighting system: LED tube lights inside the lightbox.
– Lighting time: 4 hours/day from 18:30 to 22:30, except for days when electricity must be reduced at the request of the Department of Electricity.
– Visibility: 500 – 700m.
– Traffic volume: About 450,000 people/day.
Outdoor Advertising: Exceptional Growth in the Digital Age Amidst the challenges posed by the digital revolution and changing consumer behavior, the out-of-home (OOH) advertising industry has emerged as a bright spot with strong growth, affirming
FORECAST FOR OUTDOOR (OOH) ADVERTISING IN Q4 2025 The forecast for OOH advertising by the end of 2025 indicates a strong growth market, particularly in Vietnam, with OOH spending projected to reach US$97.6 million. Key
Table of contents Outdoor Advertising: Exceptional Growth in the Digital Age Asia-Pacific Leads the Market Digital OOH (DOOH) – The Key Growth Driver Programmatic DOOH – The Emerging Trend Outdoor Advertising: Exceptional Growth in the
